Year
2023
Client
Christian Clay
Category
Marketplace
Product Duration
3 - 4 Weeks
Flakestake aims to explore the intersection of sports and digital media, focusing on the development of basketball team portfolios that enhance fan engagement and attract sponsors. The project investigates how design elements like interactive statistics, player profiles, and visual storytelling can be integrated to create a compelling, user-friendly platform. By researching existing sports portfolios and fan preferences.
Flakestake’s design is built to emphasize the energy and passion of the game. The homepage features bold visuals with an action-packed aesthetic, capturing the essence of basketball through high-quality imagery and dynamic animations. Interactive player profiles highlight key stats and milestones, while the team section showcases past victories and future goals.
Flakestake is a cutting-edge portfolio designed to elevate the online presence of a basketball team. The platform integrates dynamic features such as real-time player statistics, team achievements, match highlights, and upcoming events, offering an engaging and immersive experience for fans, sponsors, and media.
Flakestake is a cutting-edge basketball team portfolio designed to highlight the essence of a team’s performance, history, and future aspirations. The concept focuses on creating an immersive platform where fans, potential sponsors, and team members can engage with detailed player profiles, game statistics, match highlights, and behind-the-scenes content.
This expanded visual sequence gives the project room to breathe. The four-image grid works like an editorial contact sheet, showing pace, texture, atmosphere, and production detail in one full-width moment. Paired with long-form copy, the section supports deeper storytelling without interrupting the rhythm of the case study.
The second gallery block closes the narrative with another broad sweep of imagery and context. By repeating the same structure, the layout feels intentional and scalable, giving each work entry a consistent way to present supporting visuals, process shots, or campaign extensions.
This additional sequence extends the case study with a more deliberate image rhythm: stacked moments, full-width emphasis, and a final paired comparison. It gives each project a flexible CMS-backed area for process frames, campaign details, environment shots, or supporting visuals that need more presence than a standard gallery. The paragraph anchors the imagery with context, helping the page move from visual impact into explanation while keeping the same editorial structure used across the detailed pages.
